Virginia is rebranding its workforce development system, Gov. Terry McAuliffe and Gov.-elect Ralph Northam announced Monday.
The system, which includes a network for state and local partners and 62 One Stop Career Cetners, will include the Virginia Career Works brand once it is fully activated later this year.
“We have tremendous resources to help connect employers and job-seekers in the cmmonwealth, but our research shows that many Virginians are not aware of these important programs,” McAuliffe said in a statement.
Workforce, education, and economic development leaders from across the state have taken part of a six-month branding process and participated in work sessions to clarify the system’s strength and opportunity, as well as identify the brand’s key characteristics.
